| Survey
Results: Web Site Updates
Last
month we asked readers how often they update their web
sites and a large majority said they had within the
last month. It's absolutely crucial that you're doing
the same, as an outdated web site is a negative reflection
on your program. Updates can be time consuming, but
here are some ways to improve the efficiency of this
process:
1.
Limit the information on your site. Prospects don't
need to see every detail of your program, just enough
to impress them.
2. Make the changes yourself. Many programs have students
or staff with basic HTML skills who can make updates
without having to go through the main web technology
staff.
3. Consider using a content management system. There's
software available that allows you to update information
through an administrative "backroom," without
any HTML skills.
-John
Hayden, President, English, baby!
The
last time schools updated their web sites:
83 % Within the last month
17 % Within the last 3 months
0 % Within the last 6 months
0 % Within the last year
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