Student Referrals - We all know how important referrals are to our programs, but why don't we ask for them? For every referral that comes to you, there's probably another had you proactively asked. An easy way to do this is a simple "Student Referral" or "Tell-A-Friend" form on your web site allowing people to market your program for you. Montana State International Programs has a great student referral form. Check it out when you get a minute! www.montana.edu/international/alumserv.htm#Referring

 

  
   
   
 

Survey Results: Multi-Language Sites

Last month we asked readers this question: How important is it to have information available in multiple languages on your web site? 58% said it was important or very important. This makes perfect sense as your audience is typically made up of non-native English speakers. Even if they speak English well, they'll agree they have a higher level of comfort with a school that goes out of its way to cater to student needs. It's a great way to improve your brand for the first-time site visitor, and help the serious student fill out an application!

Happy recruiting!

John Hayden, President, English, baby!

January Survey Results:
How important is it to have information available in multiple languages on your web site?
41 % Very Important
17 % Important
29 % It would be nice
11 % Doesn't reallly matter

February Survey:

Which of the following groups should your web site focus on most?
Prospective students
Current students
Alumni
Agent
All of the above, equally
Use this link if the form above doesn't work
 
 
 

 


   


Congratulations to the Intensive English Language Center at Cal State University, Bakersfield! They've successfully launched an Alumni Network.

 

Click here to learn more about the English, baby! Alumni Network and see all the programs using it!
         

 

 


Interested in finding past Industry Exchanges? Click a link below to read archived editions:

January Industry Exchange
December Industry Exchange
November Industry Exchange
October Industry Exchange
August Industry Exchange
July Industry Exchange
June Industry Exchange
May Industry Exchange


    
 

 


 

  

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