Results: Inquiry Response System
month we asked readers how they responded to inquiries
from their website. 64% said they send at least one
follow-up email after sending an initial response. This
is an essential component of your sales strategy. With
the right database software, following up with prospects
is relatively simple and produces significant results.
All of the major for-profit education institutions have
monthly campaigns, reaching every single person who
has ever inquired about the program. There's a reason
for that - it works.
John Hayden, President, English, baby!
Which of the following sequences best describes how
your program handles website inquiries?
36 % Send a response email
18 % Send a response email, then follow
up in one week
18 % Send a response email, follow
up in one week, then one month
28 % Send a response email, follow
up in one week, one month, then every month after
0 % Call the prospect